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simplyMuzing is about engaging with expanding ideas of what art is and how it can be experienced.

simplyMuzing combines imagination with the capacity for generating authentic thought and novel ways of interpreting the world,
conveyed through the use of texts, sounds and images.

The cultural industries are a central element to the new economy, driven by creativity, innovation and access to knowledge.

simplyMuzing takes a broader view of the process of production, distribution and consumption of cultural goods and services.

Arts entrepreneurship is an economic as well as a sociocultural activity, based on innovations, exploitation of opportunities and risk-taking behavior. It is a visionary, strategic, innovative and social adventure.